Competitive Differential Marketing Course

4.5 12

About the course

You will learn the key communication techniques, value brand building, e-marketing, competitive strategies and more.

  • 1 Chapter 1
  • Lesson 1. Today's marketing
  • Lesson 2. Marketing Planning
  • Lesson 3. Markets of operation
  • Lesson 4. Marketing Segmentation
  • Lesson 5. Mercadolgic compound
  • Lesson 6. The marketing beyond the 4 Ps
  • Lesson 7. Product types and services
  • Lesson 8. What is quality for the customer?
  • 2 Chapter 2
  • Lesson 9. Concept of price
  • Lesson 10. What is the best price?
  • Lesson 11. Where is the client?
  • Lesson 12. Distribution and Logistics
  • Lesson 13. Customer relationship
  • Lesson 14. Types of customer
  • Lesson 15. What is Efficient Communication?
  • Lesson 16. Objectives of the communication
  • Lesson 17. Marketing Communication
  • 3 Chapter 3
  • Lesson 18. Communication and Efficiency
  • Lesson 19. What is digital marketing?
  • Lesson 20. The customer in the virtual world
  • Lesson 21. Social Networking Types
  • Lesson 22. Competitive differential
  • Lesson 23. What is branding?
  • Lesson 24. What is the quality mark?
  • Lesson 25. What is personal marketing?
  • Lesson 26. Professional positioning

About the Certificate

Only in iPED can you print the digital certificate for free or choose to receive this beautiful certificate at home (additional cost of + freight). On the back of the certificate is the schedule, CNPJ stamp and the signature of the person in charge, characteristics that are mandatory for the validity of the certificate.

  • Online chat
  • Pad
  • Study Groups
  • Virtual instructor
  • Support material
  • Online reports
  • Interactive animations
  • Explanatory videos

Only iPED can offer a quality service for free. We are the only company in the industry that possesses all the qualities and numbers below:

Purchase Security Differentials

  • Professional security audit;
  • Digital certificate with 256-bit encryption in transactions;
  • Quality with the consumer award;
  • National reference award in education;
  • National reference award in social projects

Differentials in Services Offered

  • Content-rich video, games and animations online;
  • Accumulation of loyalty points;
  • satisfaction rate of more than 98.5%;
  • indication index for friends over 98%;
  • Index that considers good / optimal material of more than 95%;
  • Online, face-to-face or telephone service;
  • Service through 0800 (free connection for all of Brazil);
  • Variation of the workload from 20 to 120 hours for free courses;
  • More than 500 online courses;
  • Significant testimony for each course attended;
  • Presence in more than 60 countries;
  • Thousands of students enrolled in courses;
  • More than 1 million consumers of our services.
Júlio Araújo da Silva Júnior

About the Author: Júlio Araújo da Silva Júnior

The professional is a Master in Management from PUC-SP, Post-graduate Lato Sensu in Project Management by Senac-SP, Graduated in Marketing, follows a teaching career for 18 years, having ministered for undergraduate courses Corporate, Free, Technical, Post-Graduate Lato Sensu and University Extension Programs, in addition to having a vast experience in Coordination of Higher Education, Corporate, Technical and Free and with Direction and Management Académica and Empresarial.

Choose your plan

Free Plan

80 hours
  For Free!  
  • Valid only for new students
  • 1 interactive course
  • Animations during course
  • Reflective Activities
  • Digital Certificate
  • Study Group
  • Course 100% Video
  • Enroll now

Premium Plan

80 hours
US$ 26 .63
  • 1 interactive course
  • Animations during course
  • Reflective Activities
  • Pedagogical Accompaniment
  • Digital Certificate
  • Study Group
  • Course 100% Video
  • Enroll now

Unlimited Plan

300 courses x 80 hours
US$ 119 .60
  • Access to all courses
  • 1 year of unlimited access
  • Digital certificate
  • More than 3,000 lessons
  • + 300 courses of 80 hours
  • New courses included
  • 1 interactive course
  • Enroll now

Related courses

Tests and certificate

At the end of the online course you can issue our free digital certificate or request the special certificate by paying for the clothes and the shipping that we send you wherever you are.

Our special certificate has an anti-counterfeit security stamp and seal, as well as a non-transferable number that can be viewed online. The back of the certificate includes the schedule, the stamp of the CNPJ and the signature of the responsible person.

Our numbers

Registered students
Satisfaction Index
I would indicate the courses to friends

Now make your free registration
and start your online course!